Signal Cloting | Customzed solution for +35 shops
Customized shop-in-shop solution for +35 hops
Established in 1967, Signal is a well-known fashion brand with stores around the world. When we first got in touch, they were ready for something new. Something to take the brands presence to the next level.
And that's how it all began.
The challenge
Our Biggest Challenge: To rejuvenate the physical aesthetics of the brand without disregarding its history. Our aim was to create a shop-in-shop experience that draws customers into their universe, expands their clientele, rejuvenates the brand while staying true to who they are and what they can offer. In other words, we were in for a ride.
We aimed to provide an exclusive solution that added value to both the brand's image and its retailers, ensuring all parties could take pride in representing it. The traditional approach needed a modern twist, and this is where we stepped in.
Oh, and did we mention, Morten Kragelund, Brand Director at Signal Clothing A/S, had very specific requirements?
The solution
From our first meeting until now, the task has been playful. Not necessarily playfully easy, but with room to experiment. And above all, to innovate.
Let's outline the solution:
- Custom build and easy to change up
- Based on the Smart Frame collection
- Customizable in both aesthetic and function.
And this is why, we have our own production facility. When we started our conversation with Signal, we didn't have either the Smart Frame podium or shelves for our modules. We do now - and that's thanks to a challenging and fantastic collaboration.
The results
It's something you almost have to experience yourself – and with over 35 shops equipped with the customized Creunmo solution, you might already have.
From prototype to finished product, it's a shop-in-shop solution that won't go out of style. It's dynamic, customizable, and now Signal can change their expression quicker and for less.
And it draws in a whole new clientele because it demands attention
Our Creunmo solutions demands attention. It stands out from all the other inventory. It's irresistibly attractive, and everyone who visits our showroom in Copenhagen comments, "Damn, that's awesome".
It's so easy to change. Normally in a showroom, you have to swap a cactus for a beech tree, but here, we just need to order new prints for our walls, and we can transform the entire setup.
Morten Kragelund
Brand Director, Signal Clothing A/S
Explore more cases
We have helped a lot of companies elevate their physical visuals. We can also help you.
Take a deep dive into our cases and get a grasp of what is possible with Creunmo products. We love a good challenge and pride ourselves in being experts in all physical interfaces - from fashion stores to the automotive industry.
Reach out today
Questions? Challenges? Simply curious about our solutions?
We have our own production facility and we deliver around the globe, so we're ready to help you create unforgettable moments with the physical visuals of your dreams.
Call us any time at +45 71 72 06 62, or email us at contact@creunmo.com.